3 Tips to Celebrate Better Hearing & Speech Month Every Month
May provides an excellent opportunity to raise awareness and educate your community to the importance of hearing health. However, you can continue the celebration throughout the year using these three easy tips.
1. Get Social
Make one of your weekly social posts a tip on hearing health. These posts can be centered around an activity, have a seasonal theme or even tie into a statistic. To help you get started, share one the Better Hearing & Speech month posts we have on our Facebook pages.
Your call to action should be a link to schedule a hearing test through your website or to call your office to make an appointment.
2. Be an Educator
Offer a better hearing event at least once a quarter to your community. The people in your area will view you as the authority on hearing health. Utilize the materials found on the Phonak Marketing Center to help you with marketing your event. Pieces include advertisements and flyers.
3. Keep in Touch
Database letters and newsletters are great pieces to stay in touch with your patients on a monthly basis, especially those people you haven’t seen in a while. Include in your mailers healthy hearing tips that you can pull from your social media posts. In addition, you can promote your upcoming better hearing event.
While Better Hearing & Speech Month gives you the opportunity to reach out to your community in May, it’s up to you to make hearing health a year round priority to your patients and prospects.
Jo-El Grossman is currently the Communications & Content Manager for Phonak U.S. Although she joined the company in October 2017, she brings her skills as an accomplished, creative and qualified marketing and editorial leader with a multi-media background.