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Update on Lyric Point-of-sale Locator

Update on Lyric Point-of-Sale Locator Every six months we review the activity of our Lyric offices and update the Phonak.com point-of-sale (POS) locator to reflect any changes. The designations that are used are based upon the Lyric Business Manual, supporting the Lyric Authorized Office Agreement outlined in section 2.12, Authorized Lyric Performance Levels. Patients Finding […]

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New Lyric Marketing Materials Available

New Lyric Marketing Materials Available Our popular “contact lens” image has now been updated with two image options to use in your advertising and promotional pieces. Plus, a wide range of advertising materials, including newspaper ads and direct mail pieces, have been developed. You can refresh your website by downloading the Lyric Web Sit to […]

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Phonak TV Connector, Phonak Marvel and Kids

Phonak TV Connector, Phonak Marvel™ and Kids The Phonak TV Connector is a simple plug-and-play solution for kids wearing Phonak Marvel. It delivers top-rated streamed sound quality while watching shows, playing video games, listening to music and so much more. It uses Phonak proprietary AirStreamTM Technology, which offers extra-long streaming time! Do you have questions […]

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Welcome New Member of PARC

Welcome New Member of PARC David Taylor recently joined the Phonak Audiologist Research Center (PARC) as a 4th year Audiology Extern. Get to know more about our latest team member. Meet: David Taylor Education: Columbia College Chicago, BA in Audio Arts & Acoustics; currently attending Rush University for Au.D. Why did you choose the field of audiology? I […]

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Phonak Welcomed Lyric Providers

Phonak Welcomed Lyric Providers Phonak team members were delighted to welcome some enthusiastic Lyric providers to Naperville, Illinois, in May for our second Lyric Premier Meeting this year. During this three-day event, attendees participated in thought-provoking, educational sessions and engaged in peer-to-peer discussion with some of our top Lyric providers from around the country. Guest […]

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Market Lyric™ With Celebrity Power

Market Lyric™ With Celebrity Power We are delighted to be working with Gunnar Peterson, celebrity personal trainer and Lyric hearing aid wearer, to help promote the benefits of Phonak Lyric as well as to raise awareness of hearing loss. Gunnar’s experience with Lyric has been life-changing for him and his family, and he is passionate about […]

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Introducing the Lyric Training Ear!

Introducing the Lyric Training Ear! Your Phonak Clinical Trainer has a new resource to assist you with your Lyric fittings. The Lyric Training Ear was designed to support you in the Lyric sizing/insertion process. It can also help show and describe some common techniques and how they impact the ear canal. If you answer, “Yes,” […]

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Phonak Spotlight: Meet Shannon White

Phonak Spotlight: Meet Shannon White Lyric Training Manager Education/Professional background: Bachelor of Science in business from Wake Forest University. White has been working with audiologists since 2004. Joined Phonak: June 2010 Shannon White is ready to help you differentiate your practice with Lyric. Get to know more about Shannon! Why did you choose the field of […]

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Hearing Technology Married With Smart Functions

Revolutionary Hearing Technology Married With Smart Functions By Mathias Maegerle, Phonak Marketing Communication Manager Built with revolutionary hearing technology solutions, Phonak Marvel™ hearing aids provide unmatched hearing performance, speech understanding and sound quality. But, the features don’t stop there. Marvel was developed to effortlessly connect people with hearing loss to the world around them. It connects […]

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What are the digital demands of Gen Z?

Smart and Switched on: Gen Z hearing aid wearers Today’s teens are digital natives, and they need connectivity. Generation Z is the world’s first generation of true “digital natives,” and to them, a smartphone is not a piece of technology, but simply, part of life. They don’t know a world without high-speed internet and social […]

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